a blog about marketing, social media, bits and pieces on psychology and behavioural economics
Wednesday, 25 August 2010
Animal loyalty
Loyalty by pictures; you are more likely to remember it. The goldfish really is the ultimate 'loyal because I don't have a choice' example. This could win a prize for best use of animals in marketing presentation. Boston Matrix only uses a cow, dog, wildcat so one up already.
Wonder if it transaltes internationally?
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About Me
- thinking marketing
- United Kingdom
- Just curious about marketing, psychology, economics, business, irrational behaviour, people, models, communications, advertising, market imperfections, b2b marketing. I work in the marketing communications industry for OgilvyOne.
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ReplyDeleteThank you for the info. It sounds pretty user friendly. I guess I’ll pick one up for fun. thank u
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